Reign Showclub Dress Code
ST JAMES'S · SMART & ELEGANT
The dress code at Reign Showclub is smart to upscale: Smart & Elegant — heels for ladies, smart shirt & dress shoes for gents. No sportswear, trainers or caps. The door team at 215–217 Piccadilly, St James's W1J 9HN has the final say on the night, so plan your outfit around the strictest version of the rule. Doors open 10 pm on Thursday, Friday, Saturday and Sunday, and groups with a table booking arrive together and are seated by the club's team.
What gentlemen wear to Reign Showclub
- A well-fitted shirt
- Smart trousers, or dark slim-fit jeans with smart shoes
- Dress shoes
What ladies wear to Reign Showclub
- A cocktail dress or a tailored outfit
- Heels
Refused at the door
Sportswear, trainers, flip-flops and caps.
On the night
- Saturdays are the strictest night at the door.
- Dark slim-fit jeans can work for gentlemen, but only with smart shoes.
- Unsure about one piece? Message us a photo before the night and we will tell you honestly.
Dress codes at Reign Showclub and other St James's clubs
| Club | Dress code | Doors |
|---|---|---|
| Mistress of Mayfair | Smart dress required | 7 pm – 3 am |
| Reign Showclub (this club) | Smart to upscale | 10 pm – 4 am |
| Dear Darling | Smart dress required | 10 pm – 3 am |
| Scotch of St James | Smart dress required | 10 pm – 4 am |
More on what to wear in the London nightclub dress code guide.
Frequently asked questions
Can I wear jeans to Reign Showclub?
Dark slim-fit jeans can work for gentlemen when worn with smart shoes and a well-fitted shirt. Trainers, sportswear, flip-flops and caps are refused.
What should women wear to Reign Showclub?
A cocktail dress or a tailored outfit with heels.
Which night is strictest at Reign?
Saturday. The Smart & Elegant code is consistently enforced, and Saturdays are when the door is strictest.
Also at Reign Showclub: Booking a table · Venue overview